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PLA Electronic Newsletter Vol. 5, No. 10
http://www.pla.org/members/enews/vol5no10.html

PLA at ALA - Annual Conference Highlights
Managing For Results Workshop
Luis Herrera Elected PLA President
PLA Members to Receive "Between the Lions" Literature Stand
Save the Date! Spring Symposium 2003
ALA Handbook News
PLA Strategic Plan Update
Generations Online
Spotlight on PLA Gold Partner - Highsmith, Inc.
Filtering Study - Please Participate
Loudoun County Named All-star Library

PLA AT ALA - ANNUAL CONFERENCE HIGHLIGHTS

Board Meeting Highlights

During the recent American Library Association Midwinter Meeting the Public Library Association Board of Directors voted to contribute an additional $100,000 to the ALA Spectrum Scholarship Endowment for fiscal year 2003. PLA has previously donated $50,000 to the Spectrum Scholarship Endowment. The PLA Board also agreed to further fund the PLA/ALSC Early Childhood Literacy Initiative. This project provides information and training that builds public library services that help preschoolers get ready to read. Funding will provide further implementation of the project, now in its second year. More information is available at http://www.pla.org/projects/preschool/preschool.html

PLA Program Focuses on Recruitment Efforts

"Where Have All the Public Librarians Gone - Strategies for Recruiting and Retaining Them" was held on Sunday afternoon during conference. Presenters detailed the current shortage of public librarians, provided an analysis of the situation, and gave recommendations for recruiting public librarians locally, nationally, and through library schools. A Powerpoint presentation from the program is available at http://www.pla.org/conference/pla@ala02.html along with other handout from PLA annual conference programming. To order recruitment materials for your library, visit http://www.pla.org/projects/recruit.html.

MANAGING FOR RESULTS WORKSHOP

"Managing for Results: Effective Resource Allocation for Public Libraries" is a companion volume to "The NEW Planning for Results: A Streamlined Approach" and presents an overview of issues library managers have to consider as they make the resource allocation decisions that are required to implement their strategic plans. "Managing for Results" also provides a detailed look at the unique challenges managers face in four specific resource areas: staffing, collections, facilities, and technology. Finally, "Managing for Results: Effective Resource Allocation for Public Libraries" includes over fifty workforms to provide managers with practical tools to help them gather the data they need to make informed decisions. This workshop will provide library managers with the information they need to determine the current capacity of their resources, how those resources are being utilized, and how many of those resources will be required to accomplish the results identified in the library's strategic plan.

Workshop leader Sandra Nelson is a consultant specializing in public library planning and management issues. She is co-author of "Wired for the Future: Developing Your Library Technology Plan" (ALA, 1999),"Managing for Results: Effective Resource Allocation for Public Libraries" (ALA, 2000), "The New Planning for Results - A Streamlined Approach" (ALA, 2001) and is currently working with June Garcia on a book about public library policies.

Workshop Location: The Brown Palace Hotel - 321 17th Street - Denver, CO 80202

Target Audience: This workshop is appropriate for library managers and trustees.

Housing: PLA has reserved a block of sleeping rooms at the Brown Palace Hotel, 321 17th Street, Denver, CO 80202 at a rate of $179 single/double room, plus tax. To make your hotel reservation call 800-321-2599. For more information about The Brown Palace Hotel check out www.brownpalace.com

For More Information - Call the PLA office at 800-545-2433, ext. 5PLA, between 8:30 a.m. and 4:30 p.m. (CST), Monday-Friday, visit the PLA web site at www.pla.org or email pla@ala.org

To Register - Registration is limited! All registrations must be received by September 13, 2002. The registration form also is available on the PLA website.

General Registration - Registration fee includes all workshop materials, continental breakfast, and breaks.

$165 PLA Personal Member
$195 ALA Member
$225 Nonmember
$145 2-4 Registrants from Same Library or System*
$125 5 or more Registrants from Same Library or System*

Cancellations and Refunds - Written cancellations and requests for refunds will be accepted until September 13, 2002 (date of postmark) and are subject to a $25 handling fee. Refunds will be processed after October 11, 2002. No refund requests will be accepted after September 13, 2002.

Discounted Registration* To qualify for the discounted rate for two or more registrations from the same library, you must use one form for each person and mail all forms stapled together in the same envelope, or faxed at the same time. Offer available to PLA members and nonmembers valid through September 13, 2002 (date of postmark) only.

Please Note - This conference is offered on a cost-recovery basis. PLA reserves the right to cancel all or any part of this event if there is insufficient registration or for other reasons. Neither ALA nor PLA is responsible for cancellation charges assessed by the airlines or travel agencies, or other losses incurred due to any cancellation. All information in this brochure is subject to change.

LUIS HERRERA ELECTED PLA PRESIDENT FOR 2003-2004

Luis Herrera, Director of the Information Services Department for the City of Pasadena, has been elected Vice-President/President-elect of the Public Library Association (PLA), a division of the American Library Association (ALA). He will assume office at the end of the 2002 ALA Annual Conference in Atlanta, Georgia.

Herrera brings a wealth of experience in librarianship to his position as PLA President-Elect. Prior to assuming his current position in Pasadena, he was the Deputy Director of the San Diego Public Library and has also served in public library management in Long Beach, California and El Paso, Texas. Herrera is also a former middle school librarian.

When asked for plans for his presidency, Herrera remarked, "In its new strategic plan, PLA membership envisions the library card as the most valued card in every wallet. As president, a top priority will be to lead the association in ensuring not only this vision, but to strengthen public libraries and their contribution to the communities they serve. This is consistent with my vision of promoting public libraries as innovative and dynamic organizations working in partnership with communities to enhance the quality of life in the 21st Century."

Active in ALA since 1987, Herrera has served on numerous PLA committees as well as been active in several other ALA divisions. During this time he has also been involved with several other professional groups, serving as the President of the California Library Association, a Council member of the American Library Association, and Board member of the Public Library Association. He is past president of REFORMA, the National Association to Promote Library Service to the Spanish Speaking and is a former recipient of the REFORMA Librarian of the Year award. Most recently, Herrera was a keynote speaker in London, England at the Bill and Melinda Gates Foundation Conference on the People's Network, a technology initiative providing public access computing in libraries throughout the United Kingdom. Herrera holds a Bachelor of Science degree from the University of Texas at El Paso and a Master of Library Science degree from the University of Arizona. He also earned a Master of Public Administration degree from California State University, Long Beach where he received the Future Urban Administrator Award.

For more information, contact the PLA office, 50 East Huron St., Chicago, IL 60611. Telephone: 800-545-2433, ext. 5PLA.

PLA MEMBERS TO RECEIVE "BETWEEN THE LIONS" LITERATURE STAND

We hope you will use and enjoy the BETWEEN THE LIONS literature display stand that you will be receiving or have already received. You'll find a treasure trove of other materials to distribute by visiting the BETWEEN THE LIONS Web site -the site has dozens of printable games and activities, engaging read-aloud stories, comprehensive booklists, and more. Of course, you may also use the stand to distribute your library's own materials.

This stand is a "thank you" from ALSC and the WGBH Educational Foundation for the support librarians have given to BETWEEN THE LIONS over the past two years. This current collaboration is another in a series of joint activities that have increased people's awareness of what both libraries and BETWEEN THE LIONS have to offer. We hope you and your patrons will enjoy the activities and that it will help kids "Get Wild about Reading!"

SAVE THE DATE! SPRING SYMPOSIUM MARCH 6-8, 2003

Over 800 librarians and trustees came to Chicago for PLA's 2001 Spring Symposium. Plan now to attend the 2003 Spring Symposium. Choose the day-and-a-half workshop that's right for you from five exciting choices; enjoy the opening general session, author luncheon, and networking with colleagues. More details and registration information will be available shortly. Check the PLA web page, www.pla.org for updates, or give us a call at 1-800-545-2433, ext. 5PLA. Mark your calendar! ALA

HANDBOOK NEWS

As part of the efforts to make ALA information available electronically, ALA will post the 2002-2003 ALA Handbook of Organization on the ALA website in November 2002. Print copies will be mailed in November to those members who would like the printed copy.

To reserve your copy:
Mail the postcard included in the June/July and August issues of American Libraries OR email customerservice@ala.org (subject: Handbook of Organization) and include your name and mailing address.

PLA STRATEGIC PLAN UPDATE

In June 2002, the PLA Board reviewed and approved the Association's new Strategic Plan. The final document is now available on the PLA web page at http://www.pla.org/organization/stratplan.html.

GENERATIONS ONLINE

Generations on Line is a nonprofit program that introduces the Internet to Seniors where they live and congregate. Using familiar images and large type instructions, the program guides elders who have no computer experience through basic email, a multilingual search, links to others sites and more. Generations on Line provides simplified Internet software, support materials, and service to retirement communities, long-term care and assisted living facilites, private and subsidized housing, senior centers, and public libraries nationwide. For more information visit www.generationsonline.com or send inquiries to lisavan@generationsonline.com

SPOTLIGHT ON PLA GOLD PARTNER-HIGHSMITH INC.

Highsmith Inc
W5527 Highway 106
PO Box 800
Fort Atkinson, WI 53538-0800
Phone: 920-563-9571
Fax: 920-563-7395

For more information contact: Margaret (Peg) L. Sullivan
E-mail: service@highsmith.com

Highsmith is a full service supplier of library furniture, equipment and supplies. We meet out customer's needs through catalogs, direct sales and e-commerce. Highsmith provides a full line of custom library furniture along with space design services.

FILTERING STUDY - PLEASE PARTICIPATE

NTIA Internet Filtering Study

Deadline August 27, 2002

The Children's Internet Protection Act (CIPA) directed the National Telecommunications and Information Administration (NTIA) conduct a study of the effectiveness of Internet filtering and Acceptable Use Policies in educational institutions. That portion of the law was not challenged in the lawsuit, and the NTIA launched the study at the end of May.

Anyone may submit comments for this study.

Comments should be submitted to cipa-study@ntia.doc.gov
The URL for more information is www.ala.org/washoff/ntia.html
The official NTIA CIPA-Study URL is http://www.ntia.doc.gov/ntiahome/frnotices/2002/cipa_52202.htm

Although the NTIA has asked a series of specific questions, they are equally interested in your experiences with filtering, Acceptable Use Policies, and media literacy/Internet safety education.

Submit Comments to NTIA on:

Your library's experiences with filtering, including:

  • effectiveness,
  • ability to disable/evade filters,
  • scope of filtering,
  • overblocking and underblocking,
  • management of blocking errors,
  • User expectations around Internet filtering,
  • Description and analysis of educational programs,
  • Description and analysis of Acceptable Use Policies,
  • Effective or innovate Internet access management,
  • or Useful anecdotes which illustrate your experiences.

PLEASE SUBMIT YOUR COMMENTS TO THE NTIA, with a copy to ALA at ntia-study@alawash.org

LOUDOUN COUNTY NAMED ALL-STAR LIBRARY

Library wins Join the Major Leagues @ your library contest The Loudoun County (Va.) Public Library has been named the winner of the Join the Major Leagues @ your library Librarian All-Star Contest as part of The Campaign for America's Libraries. Library Director Doug Henderson and his son will attend the Major League Baseball All-Star Game weekend in Milwaukee thanks to the library's outstanding efforts to promote this new 21st century information literacy initiative.

The Loudoun County Public Library will host a series of sports-related events that will be tied into the library's summer reading program and its library card campaign, including a baseball-themed one-man show, a series of author readings from books about baseball and displays showcasing baseball memorabilia from library staff members' collections.

As part of its ongoing summer promotion, the library will give away baseball-topped sports bottles customized with the Join the Major Leagues logo to the first 500 new library cardholders during Major League Baseball All-Star Week (July 5-12). Participants of the summer reading program are also eligible to win tickets to an area Minor League Baseball game, Join the Major Leagues @ your library bookmarks, posters and copies of Sharon Robinson's book Jackie's Nine: Jackie Robinson's Values to Live By.

To promote the events, the library worked with community groups, including Loudoun County's Department of Parks, Recreation and Community Services, the Greater Loudoun Babe Ruth League, Upper Loudoun Little League, the Northern Virginia Travel Baseball League and the library's foundation. The library's youth services staff also distributed Join the Major Leagues bookmarks to all public and independent school children in Loudoun County.

All types of libraries were encouraged to submit two photos of a display, sample publicity materials, and an explanation of local outreach efforts related to the program. Entries were judged on originality, creativity and community outreach strategy, as well as use of program materials provided, including a logo, poster and bookmark artwork and sample press materials.

The Join the Major Leagues @ your library program centers on an online baseball trivia contest that tests player's information literacy skills. Two winners of the contest will win trip to a designated game of the World Series. The program, which runs until September 30, launched in May at the Culver City (Calif.) Julian Dixon Public Library and Dodgers Stadium with help from LA Dodgers Dave Roberts and Alex Cora. More information about how libraries can get involved in the program is available online at www.ala.org/@yourlibrary/jointhemajorleagues.